@YoungUtah
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Neu Ink
Inspired by Utah’s mountains, trails, and natural places, this collection by Jonathan Young celebrates the adventure, connection, and memories found in the great outdoors.
The process
From page to product
01 / WEEK 01
Concept drawings
Inspired by his love of the outdoors, Jonathan Young brings iconic national parks and favorite mountain peaks to life through creative designs. From vintage-inspired stone-washed tees to hiking and compression socks, each piece is made for life on the go and adventures beyond the beaten path.
02 / WEEKS 02-03
Color study
Rooted in the beauty of nature, the collection embraces earthy tones inspired by mountain landscapes, forest trails, and rugged terrain, reflecting the timeless beauty of the outdoors.
03 / WEEKS 04-05
Sample & approve
First-round samples were produced and photographed. Two rounds of revisions followed before final approval.
04 / WEEKS 06-08
Micro batch
A total of 500 pieces were produced in-house. Each piece was carefully crafted, inspected, and thoughtfully packaged—ready to launch.





